Direct Connect Promotions is a registered Below-The-Line marketing agency founded in 2025, with headquarters in Kampala, Uganda and active operations across multiple East and Central African markets. Our core competence lies in designing and executing integrated trade, customer and shopper propositions – powered by hyper-local consumer insights and boots-on-the-ground understanding of every market we serve.
High-impact, memorable trials that convert curiosity into sales.
Drive lift at the point of purchase with precision retail experiences.
Your brand on shelf, visible, available and moving.
Storytelling that stops foot traffic and creates moments people remember.
Bridge the last mile between distribution and demand.
Measure what matters with clear performance insights.
We focus on measurable conversion, not vanity metrics.
Operate across six markets with one unified strategy.
Every market activation tailored to local realities.
Every activation has a narrative arc that sticks.
Driving in-store conversions with memorable shopper engagement.
High-energy field campaigns that take brands to the people.
Product trial programs built to spark repeat purchase.
Whether you are a startup looking to make a bold splash or an established brand seeking renewed momentum, Direct Connect Promotions is here to elevate your BTL strategy.
Email: info@directconnectpromotions.com
Phone: +256752937732